Archives for January, 2013:
In this new age of technology, it appears that many of the old ways of promoting shows are becoming less effective. It's getting harder to not only reach but to grab the attention of television vi [...]
When promoting a concert or special event, the effectiveness of one's street team can be the difference in losing money, breaking even, or making a profit. Wikipedia defines a street team as "a term u [...]
Picture this: you just got the news that your favorite singer or musical band has scheduled a concert in your town! It's like a dream come true and you feel like the stars in the galaxy have perfectly [...]
It's no secret. The world is in an economic mess. But as a concert promoter, there's no excuse why you shouldn't be winning; unless you're still promoting they way they did 10-20 years ago. Through th [...]
1. When using the print media, one must decide which newspaper or magazine will reach your target audience. This may include the area of distribution, age of the readers, their ethnicity, and how [...]
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