Start the new year off by updating your knowledge base

concert industry articles

May the new year bring new happiness, new goals, new achievements and a lot of new inspirations in your life. 2017 was a great year for us thanks to our many loyal clients. We thank you for your support. We’re proud to be known as the go-to booking agency for new and first time promoters and event planners.

In this business, knowledge (and experience) is power. The more you know, the greater your chances of success. We pledge to continue our effort to supply you with not only the hottest available talent but with the resources, tips, and ideas to help you grow as a professional. In this post you’ll find some very interesting and useful articles, designed to enlighten promoters and event planners of all levels.

For I know the plans I have for you,” declares the Lord, “plans to prosper you and not to harm you, plans to give you hope and a future. Jeremiah 29:11 😀

The following is a list of concert promotion and event planning related links. We guarantee you’ll discover a nugget or two of information that can help you in the new year.

First, here’s a few cool quotes to inspire you for the new year:
  • ”Cheers to a new year and another chance for us to get it right.” -Oprah Winfrey
  • “This is a new year. A new beginning. And things will change.” -Taylor Swift
  • “Learn from yesterday, live for today, hope for tomorrow.” -Albert Einstein
  • “Be always at war with your vices, at peace with your neighbors, and let each new year find you a better man.” -Benjamin Franklin
And now your reading list

7 Tips for Mastering Damage Control
Maybe your event is a total success; maybe you hit a few snags. Your event’s reputation is built on the quality of the experience you deliver. If your event ends up differing significantly from the vision you sold, you’d better be ready to address your attendee’s expectations.
Unexpected elements can derail even the best-planned event. Here are 7 tips to get you through your potential event mishaps. (read more)

100 Unique Fundraising Ideas That Actually Work
In a world of crowdfunding and social media challenges, it may seem like ideas for in-person fundraising events won’t drive the same impact. But think again: 80% of Americans believe it’s essential for people to come together in person to promote positive change, and 1 in 5 Americans attended an event to support a particular cause in the last year.
In fact, that fundraising attendance is even higher among tech-savvy millennials, three-quarters of whom believe that attending a live event is more impactful than taking action online. (read more)

The Do’s and Don’ts of SMS Marketing
Did you know that 95% of text messages are read within three minutes of receipt, and 98% of SMS messages, in general, are read compared to 22% of emails? The engagement rates of all other cross-platform mediums combined don’t even come close. They’re not even in the same ballpark. (read more)

How to Use Hashtags Before, During, and After Your Event
When it comes to promoting your event, few channels are as effective — or cost-efficient — as social media. But with all the noise online, you have to be smart about your social media strategy to get noticed. An easy place to start? #Hashtags. (read more)

9 Tips For Negotiating With A Event Venue
It can be a difficult and stressful process negotiating with event venues at times. The emotions involved, budge overspends, hidden costs, additional fees, minimum spends, tight time frames and general stress of a show can all cause you unseen bother. We’ve detailed below our brief guide on how to mitigate this stress, plan ahead and negotiate the best price. (read more)

Please feel free to leave a comment below about this post. And, let us know if we can assist you in booking top-notch r&b, hip hop, old school, gospel, comedy, and celebrity talent for your next event.

Wishing you 12 months of success, 52 weeks of laughter, 365 days of fun, 8760 hours of joy, 525600 minutes of good luck and 31536000 seconds of happiness.

For more industry resources, tips and ideas, please visit us on LinkedIn, Facebook, and Twitter.

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