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Posts tagged 'live music':

concert and festival industry

A Look At The Concert Business of Today And Tomorrow

Last year was a painful reminder of the mortality of the music industry’s biggest acts. And sadly, it’s just the beginning. Fifty percent of last year’s top 100 grossing acts are over 50 years old. So what will happen to the concert business when they’re no longer around? And what role will music festivals play in the concert business of the future? In this episode of Musonomics, Larry Miller speaks with a representative from The Wall Street Journal and Forbes about the future of the live music industry and rock’s demographic crisis.

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developing music marketing strategies

The Power of a Music Marketing Strategy for a Brand

A concert promotion is a great way to showcase your product or service. By selecting music talent that appeals to your desired demographic reach, you can establish a live and direct connection between [...]

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